Monthly Archives: August 2009
Internet Users Spend Most Time on E-mail Ads, Least on Homepage Ads
According to this survey, ads on mail and instant messaging sites are catching the attention of Internet users, and keeping it the longest. On the other end of the spectrum… Continue reading
CPX to Attend Industry Events Across the Globe Throughout September
September is a very busy month for CPX Interactive! We will be attending four industry events, coast to coast, and around the world. Continue reading
US Marketers Continue to Integrate Social Media Presence Into Campaigns
The majority of companies continue to develop their presence on social media sites, recognizing the opportunity to reach clients and customers through these channels. Continue reading
Study Finds Smaller Online Ads May Work Better
A study of online display ad campaigns found that smaller ads, “half banners” (234 x 60) and rectangles (180 x 150), were more effective than larger ads like leaderboards and skyscrapers. Continue reading
Online Display CPG Sales Rival Those of TV
A recent comScore study found that online display ads boosted supermarket sales of advertised goods slightly more than television ads, 9% on average. Continue reading
