Gary Bembridge, CPX Interactive’s new EVP of Sales, caught up with his former colleague, Moritz Loew, MSNBC’s Senior Director of National Sales, at the IAB Leadership Summit. The two discussed the value of the event, Loew mentioning the collective brainpower, and the ability to connect with content providers and context providers, as major benefits of attending. Loew also touched on the role of digital in a company’s overall marketing strategy, and MSNBC Interactive’s best practices.
Video courtesy of Scribe Media.
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