Monthly Archives: June 2010
Assessing the Impact of Pending Congressional Bill on Online Advertising
Last week, the IAB held its second annual Long Tail Alliance Fly-In in Washington, DC. CPX’s CEO Mike Seiman, and VP of Publisher Development, Mike Zacharski, joined other IAB member supporters, and 46 small publishers, to tell their elected officials about the importance of Internet advertising to small business growth. Continue reading
E-Marketer on Ad Targeting
The benefits of targeting are clear, for both advertisers and publishers. As seen below, more than 60% of agencies were able to increase their clients’ online display ad spending budget as a result of audience targeting. Continue reading
Where is CPX Interactive This Week?
It’s a busy week for the online advertising industry, and CPX Interactive is taking part in events in Florida and Washington, D.C. Continue reading
State of the U.S. Online Retail Economy in Q1 2010
Although there is still a lot of progress to be made, the U.S. online retail economy has finally begun to show some signs of recovery. Continue reading
CPX Executives Partner with Children International to Open Community Center in Ecuador
Last month, a group of CPX executives traveled to Ecuador for a very special event: the opening of the B.U.D.S. Community Center in Guayaquil. Continue reading
