Natalie Lambert, Director of Sales Texas Region, talks about CPX Interactive’s new presence in the Austin market.
Since being appointed Director of Sales for the Texas Region over three months ago, I’ve been working hard to build our presence and branding here as effectively as possible. I’ve spent a great deal of time meeting with various agencies, attending seminars and networking mixers, all in an effort to introduce CPX Interactive into the Austin market. Working with the Austin Advertising Federation has been a major part of that and continues to be a great asset.
The Austin Ad Fed is a hub for talented agencies, media groups, and various other creative industries. They consist of over 2,000 members in the Austin area and for the second year in a row, they have won “Club of The Year” by the American Advertising Association. With the Austin Ad Fed’s deep commitment to the ad industry and their local community, CPX Interactive is honored to work alongside such a great organization.
Natalie Lambert and Polly Payne with Account Executives from GSD&M
CPX team members from the New York office: Gary Bembridge, EVP of Sales and Polly Payne, Product Planner/Brand Sales, flew into Austin to accompany me to my Agency presentation with GSD&M and to assist in representing CPX at a sponsored mixer with the Austin Ad Fed.
Natalie Lambert, Gary Gembridge and Keren Goumakos, President of the Austin Ad Fed
The sponsored mixer was held on August, 10th at the Dogwood in downtown Austin and was titled “Beat the Heat Mixer.” The event attracted 100 industry professionals from around the Austin area and was one of the largest turnouts for a mixer the Austin Ad Fed has ever encountered! We gave away a $100 American Express gift card and made sure no one left without taking various CPX goodies with them such as pens, notebooks, energy shots and key chains.
The event was a great way to introduce CPX Interactive to Austin’s advertising market and posed a great opportunity to meet some of talented individuals from around the area. I was honored to host such a successful event and will continue to establish CPX’s presence here in Texas!
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