Tag Archives: publishers

Assessing the Impact of Pending Congressional Bill on Online Advertising

Posted on June 23, 2010 by cpxsam

Last week, the IAB held its second annual Long Tail Alliance Fly-In in Washington, DC. CPX’s CEO Mike Seiman, and VP of Publisher Development, Mike Zacharski, joined other IAB member supporters, and 46 small publishers, to tell their elected officials about the importance of Internet advertising to small business growth. Continue reading →

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E-Marketer on Ad Targeting

Posted on June 18, 2010 by admin

The benefits of targeting are clear, for both advertisers and publishers. As seen below, more than 60% of agencies were able to increase their clients’ online display ad spending budget as a result of audience targeting. Continue reading →

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CPX COO Rob Rasko and AdMeld CRO Ben Barokas Discuss Future of Advertising

Posted on March 17, 2010 by admin

AdMeld’s CRO & Founder, Ben Barokas, spoke with CPX’s COO & President, Rob Rasko, about his company’s role in the industry, and his thoughts on the future of advertising. Continue reading →

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